Crafted in recycled gold and lab-grown diamonds, the new collection celebrates subtle sophistication and self-expression.
This festive season, Akoirah by Augmont introduces a refreshing take on festive adornment—The Minimalist Festive Collection, a curation that celebrates meaningful luxury, minimal design, and mindful craftsmanship.
Amidst the sea of ornate, maximalist jewellery that dominates the festive landscape, Akoirah’s latest edit feels like a quiet revolution. Designed for both men and women, this collection embraces fluidity, simplicity, and individuality, where every piece is a reflection of personal expression rather than tradition alone.
Breaking Gender Norms: Jewellery for All
Crafted in 14kt recycled gold and embellished with lab-grown diamonds, this new collection from Akoirah is a tribute to conscious luxury. From soft curves to geometric edges, each piece harmonises design and purpose with timeless allure.
The edit includes layered diamond lariat necklaces and pear-cut drop chains exuding delicate grace; gold-edged statement rings and emerald-set bands designed for both elegance and everyday wear; and textured cufflinks that redefine masculine sophistication.
Floral-inspired bracelets and hexagonal pearl chokers add a modern twist to heritage forms, while customisable pieces—featuring initials, zodiac signs, and bespoke stone shapes—make this collection deeply personal.
Meaningful Luxury: The Heart of the Collection
For founder Namita Kothari, the vision behind this collection is clear: luxury with purpose.
“We wanted to design pieces that aren’t just reserved for occasions but become everyday companions—expressions of emotion, identity, and intention,” says Namita.
It’s jewellery that speaks softly yet leaves a strong impression—crafted to empower the wearer through subtle detailing, clean geometry, and balanced proportions. Each design embodies quiet power—understated yet unforgettable.
Luxury That Listens to the Planet
In a world increasingly driven by conscious choices, Akoirah reinforces that sustainability is the new luxury.
“By using 14kt recycled gold and lab-grown diamonds, we ensure our jewellery carries both beauty and responsibility,” shares Namita. “It allows our customers to invest in designs that are ethical, future-forward, and uncompromising in brilliance.”
The brand’s commitment to eco-conscious craftsmanship reflects a growing movement in fine jewellery—one that merges environmental mindfulness with artistic innovation.
Personalisation: The Future of Fine Jewellery
Personalisation lies at the soul of Akoirah’s design language.
“Consumers today want jewellery that tells their story,” says Namita. “It’s not just about what you wear—it’s about how it reflects who you are.”
From engraved initials to custom-cut gemstones and symbolic motifs, the collection transforms jewellery from accessory to heirloom—deeply personal, timeless, and emotionally resonant.
Redefining Festive Wear
Festivities today go beyond tradition—they celebrate individuality. Akoirah’s Minimalist Festive Collection honours that evolution with pieces that transcend gender and occasion, effortlessly transitioning from a festive gathering to a boardroom or a milestone celebration.
Through this curation, Akoirah by Augmont establishes that true luxury doesn’t need to be loud—it simply needs to be meaningful.
For more luxury stories and designer exclusives, follow IndiaFashionIcon.com
