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Vishal Khairnar
इस खबर को सुनने के लिये प्ले बटन को दबाएं।
Swati Narula’s Maahi — A Quietly Powerful Take on Modern Indian Festivewear
With Maahi, designer Swati Narula of G’RETI presents a collection that whispers rather than shouts, crafting a contemplative, emotionally resonant take on festive dressing. This is not about spectacle but about sentiment—a reminder that true celebration is as much about intimacy as it is about grandeur.
An Ode to Love and Emotion
“Maahi is an ode to love in its most intimate form,” says Swati. The collection celebrates dualities—softness and strength, romance and restraint—visible in every silhouette, from embroidered vests and jacketed saris to cape-and-drape sets that flow with ethereal fluidity. Versatile and personal, the pieces transition seamlessly from morning pujas to moonlit gatherings.
Crafted with Purpose
The line is rooted in artisanal craftsmanship, featuring handwoven silks, textured cottons, and delicate tissue fabrics. Embellishments of zari, metallic threads, and mirror work are applied with intention, offering “restrained opulence” that invites the viewer to linger. “Every embellishment is placed with purpose,” notes Swati.
A Modern Response to Heritage
What makes Maahi unique is its emotional undercurrent. Instead of replicating heritage, the collection responds to it. “I’ve always viewed Indian traditions as living, breathing experiences—fluid rather than fixed,” says Swati. This philosophy translates into clothing that feels both rooted and refreshingly modern.
A Palette of Memory and Movement
The colour story is deeply evocative: earthy browns, dusty blush tones, muted metallics, and a vivid rani pink that ties it all together. Each hue evokes stillness and movement, memory and story—a quiet drama that resonates long after the occasion.
Festivewear with Meaning
“Women today want clothing that holds memory, meaning, and movement. Maahi is our way of answering that call,” says Swati. The result is festivewear that feels intimate, emotionally intelligent, and timeless—designed for women who want their celebrations to be as personal as they are powerful.
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