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इस खबर को सुनने के लिये प्ले बटन को दबाएं।
The tech giant Google has launched its AI-powered Virtual Apparel Try-On tool in India, allowing online shoppers to preview how clothes will look on them simply by uploading a photo.
The tool — available across supported clothing listings in Google Search, Google Shopping, and Google Images — brings the convenience of a physical fitting room into the digital world.
How the Virtual Try-On Works
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When browsing apparel on Google, eligible listings now show a “Try it on” icon.
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Users tap the icon and upload a full-length photo of themselves. The AI then overlays the selected outfit on the photo, simulating how the garment might drape, stretch or fit the user’s body shape and size.
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The AI model powering the feature understands both human anatomy and the way different fabrics behave — whether they cling, flow, fold, or stretch — thereby giving a realistic preview rather than a flat, generic image.
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Users can try multiple outfits, switch colours or styles, bookmark favourite looks, and even share the virtual try-on result with friends or family for feedback.
Why this Feature Matters Now
Launched globally first in 2023, Google’s Virtual Try-On tool is part of its larger strategy to blend AI with shopping — part of a new “AI Mode” for Search announced in 2025.
With e-commerce surging and more people turning to online platforms for fashion, the timing couldn’t be better: a “digital fitting room” can help bridge the gap between online and in-person shopping experiences.
How to Try It Today: Step-by-Step
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Search for clothing on Google (tops, dresses, jackets, shoes etc.).
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If the listing supports it, you’ll see a “Try it on” icon — click it.
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Upload a full-length photo of yourself, ideally in good lighting and fitted clothes so the AI can map your shape accurately.
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Browse through virtual outfit previews, switch styles or colours, save your favourites, and share looks with friends or family.
The launch of Google’s Virtual Apparel Try-On tool marks a step forward in combining fashion and technology
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