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    📢 Advertising Types on India Fashion Icon News Website

    1. Banner Ads
    • Display static or animated ads at the top, sidebars, or footer.
    • Ideal for high-visibility branding.
    • Formats: Leaderboard, Skyscraper, Rectangle.
    1. Sponsored Articles / Paid News
    • Full editorial-style articles written about a brand or business.
    • Marked as “Sponsored” or “Promoted”.
    • SEO-optimized for long-term visibility.
    1. Homepage Spotlight
    • Brand logo or message featured on the homepage hero section.
    • Premium real estate for launches and campaigns.
    1. Pop-Up Ads / Lightbox Ads
    • Appears when a user opens the website or scrolls.
    • Can promote time-sensitive deals, events, or announcements.
    1. Video Ads
    • Embedded in articles or autoplay (with mute) on the homepage.
    • Great for fashion, lifestyle, or product demos.
    1. Sidebar Ads (Sticky or Scrollable)
    • Visible throughout user scroll.
    • Often used for event promotions or affiliate brands.
    1. Event-Based Sponsorship Banners
    • Ads tied to specific events (e.g., fashion weeks, award shows).
    • Temporary but highly targeted visibility.
    1. Newsletter & Email Ads
    • Promotion within IFI’s email campaigns or newsletters.
    • Reaches a curated subscriber list.
    1. Category-Specific Ads
    • Ads shown only under relevant categories like Fashion, Beauty, or Lifestyle.
    • Increases ad relevance and conversion.
    1. Native Ads
    • Blends into the site’s content style.
    • Looks like editorial but is paid promotion (clearly labeled).
    1. Carousel Ad Sections
    • Rotating ad banners showcasing multiple brands or partners.